Petronas F1 Season Promo 2011
- Petronas F1 Season Promo - Machine / Man / Nature
Commissioned by Leo Burnett (Malaysia) for oil and gas company Petronas, to create a series of seasonal promos for the Formula 1 Grand Prix 2011 under 3 themes: Machine, Man and Nature.
Credits:
Agency: Leo Burnett (Malaysia)
Director: Laurent PastorelliVFX Director: Alvin Seah
Animation: EyeBelieve.tv - Styleframes
Description:
Commissioned by Leo Burnett (Malaysia) for oil and gas company Petronas, to create a series of seasonal promos for the Formula 1 Grand Prix 2011 under 3 themes: Machine, Man and Nature.
Credits:
Agency: Leo Burnett (Malaysia)
Director: Laurent Pastorelli
Animation: EyeBelieve.tv
Credits:
Agency: Leo Burnett (Malaysia)
Director: Laurent Pastorelli
Animation: EyeBelieve.tv
Role:
Motion Graphics, Visual Effects, Computer Animation
Date:
2011
Other Projects
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Dutch Lady - Yummiest Chocolate Drink Ever
Dutch Lady - The Yummiest Chocolate Drink Ever
A collaboration with Reservoir Production's Adam Sinclair on this yummy 30 second Dutch Lady spot involving clay-like CGI chocolate bits, planets, galaxies and a dairy cow
Credits:
EyeBelieve.tv
Creative Director: Alvin Seah
Post Producer: Mona Tan
3D Lead: Poh Leong Koh, Jie Hui
Animation / Compositing: Jason Lee, Deo Mareza
Reservoir Production
Executive Producer: Chow Chun Son
Film Director: Adam Sinclair
Producer: Nigel Pinto
Ad Agency: Bates Malaysia
Senior AV Producer: Sandra Duarte
Art Director: Safian Anuar
www.eyebelieve.tv 2013 Animation, Art Direction, Character Design -
Petronas Motorsports "Liquid & Metal" Interactive Wall
Petronas Motorsports "Liquid & Metal" Interactive Wall
We were commissioned by Leo Burnett (Kuala Lumpur) to create CGI sequences for Petronas Motorsports "Liquid & Metal" digital interactive installation at Petronas Twin Towers Sky Bridge Visitor's Centre (KLCC).
Two players can interact with the screen simultaneously where a Kinect camera picks up their body gestures and translates that data to move the liquid and metal objects on screen. Once the objects get mixed up at the right amount, it randomly reveals 5 object sequences: mechanic heart, diamond grille, piston, shark, or headlight.
Credits:
EyeBelieve.tv
Director: Alvin Seah
Post Producer: Mona Tan
VFX / CGI Lead: Poh Leong Koh, Jie Hui
Leo Burnett (Kuala Lumpur)
Executive Creative Director: Eric Cruz
Creative Group Head: Iska Hashim
Art Director: Hockliang Chan
Event Management: Aloysius Wee
www.eyebelieve.tv 2013 Animation, Interaction Design, Visual Effects -
DiGi Buddyz Never Apart
We have collaborated with film director Quek Shio Chuan (Reservoir Production) and TBWA on this DiGi viral spot, which included some animated video projection synced to a street dancer's moves. Due to the nature of freestyle dance, the moves were recorded and analysed first before we plan and visualize the graphics interacting with the dancer's body cohesively.
Credits:
www.EyeBelieve.tv
Creative Director: Alvin Seah
Executive Director: Nemal Gelbert
Producer: Mona Tan
Technical Director: Chew
3D: Poh, Hui
2D: Kit, Sat
Online Compositor: Jason
Production House: Reservoir Production
Film Director: Quek Shio Chuan
Ad Agency: TBWA
Audio: Fuse
Offline Edit: Base 2 Post
Script: Maton Shukor, Fazlee Sabbaruddin
Voice Talent: Jamal Raslan
Apparels: Abstrax, Tarik Jeans
www.eyebelieve.tv 2012 Animation, Motion Graphics, Visual Effects -
Anugerah Blockbuster 2012
Anugerah Blockbuster is a prestigious Malaysian film industry awards event, which we were given honor to be the Official Designer to create TV Promo, Nominees Title Sequence and Programme Graphics Package.
With the urge to try something different by stepping away from the workstations and getting our hands dirty, the EyeBelieve team has gone into experimenting with miniature paper sculptures, macro lenses, a video projector and a whole bunch of odd movie props.
The process has resulted in a mesmerizing display of lights and color on geometric shapes juxtaposed with some abstract macro photography.
Credits:
Production Studio: EyeBelieve.tv
Creative Director: Alvin Seah
Executive Director: Nemal Gelbert
Producer: Mona Tan
Technical Director: Chew
Art Direction: Jason
Concept Artist: Kit
Motion Graphics: Sat
3D Graphics: Poh, Hui
Astro OAP:
VP Creative/Creative Director: Abid Hussain
AVP Production Supervision: Punitha Goliaswamy
In-house Graphics Co-Ordinator: Shin/Val
Copyright © Astro Entertainment Sdn Bhd
www.eyebelieve.tv 2012 Animation, Motion Graphics, Visual Effects -
Disney XD - Sizzle Reel
Disney XD - Sizzle Reel
Working closely with the creative producers of Disney Channel to introduce a brand new channel called Disney XD into the Asian region, we conceptualized, directed, designed and animated 6 sequences depicting teens engaged in various edgy activities to strengthten and localize the channel's brand.
Credits:
Director: Alvin Seah (EyeBelieve.tv)
Production House: EyeBelieve.tv
Production Producer: Mona Tan
Post-Production: 111Eye
Copyright © The Walt Disney Company (South East Asia) Pte Ltd
www.eyebelieve.tv 2011 Directing, Motion Graphics, Visual Effects -
Apokalips X - Trailer Teaser
Apokalips X - Teaser
We were commissioned by Astro OAP to direct, design and animate promotional trailer, teasers, logo animation, character promo and posters for "Apokalips X", a Malaysian post-apocalyptic action film by Mamat Khalid. This is a character promo for the lead character "X" (Farid Kamil), which was shot in a chroma studio and composited in a CG background environment.
EyeBelieve.tv
Director: Alvin Seah
Producer: Mona Tan
Animators: Ben, Bryan
Offline Editor: Chew
Bike Prop: Julian Oh
Astro OAP
CD/VP: Abid Hussain
Senior Producer: Raja Shah
Producer: Nordiyana Jumri
Photographer: Kang Chun Kang
Copyright © Astro Entertainment Sdn Bhd
www.eyebelieve.tv 2012 Computer Animation, Directing, Visual Effects -
Disney - Art Attack
Disney - Art Attack
EyeBelieve has delivered another successful show packaging for Disney Channel Asia's Art Attack show seamlessly blending live-action and CG. We were involved in conceptualizing, storyboarding, props design, production, casting, directing, designing, animation, logo and finishing the show package.
Client: Disney Channel Asia (Singapore)
Director: Alvin Seah
Executive Director: Nemal Gelbert
Producer: Mona Tan
Design & Animation: Kit
Copyright © The Walt Disney Company (South East Asia) Pte Ltd
www.eyebelieve.tv 2012 Directing, Motion Graphics, Visual Effects -
DiGi - Prepaid Mass Promo
First time collaboration between EyeBelieve and Story Me Studios resulted in a charming stop-motion piece for DiGi. Our role was to do roto-scoping, wire-removals, phone screen replacements, color correction, online compositing, final finessing and logo animation.
Director: Maurice Noone
Agency: Naga DDB
Production House: Story Me Studios
Post Production: EyeBelieve.tv
Post Manager: Nemal Gelbert
Post Supervisor: Alvin Seah
Post Producer: Mona Tan
Technical Director: Chew
Online Artists: Kit, Jason, Hui
www.eyebelieve.tv 2012 Animation, Retouching, Visual Effects -
Helo Bro... Tolong Masak! Title Sequence (Dir's Cut)
Once again, a successful collaboration between Astro OAP and EyeBelieve where we were given a total open brief to create a title sequence to this cooking show. Knowing that we wanted to try something different, something organic and to stay away from the computer workstation - we initiated and executed it all from idea, concept, storyboard, production, stop-motion animation to finishing, all under a very tight deadline.
EyeBelieve.tv
Director: Alvin Seah
Executive Producer: Nemal Gelbert
Producer: Mona Tan
Technical Artist: Chew
Art Director: Jason
Animators: Kit, Hui, MC
Astro OAP
VP Creative/Creative Director: Abid Hussain
AVP Production Supervision: Punitha Goliaswamy
In-house Graphics Co-Ordinator: Shin/Val
Copyright © Astro Entertainment Sdn Bhd
www.eyebelieve.tv 2012 Animation, Cinematography, Motion Graphics -
Lenovo ThinkStation 30/31 Series Product Tour
A collaboration with ClearSketch (USA) to create a promo video for Lenovo's latest workstation products using only still photographs of the computers, which were then assembled to create a 3D illusion for the animation. We have conceptualized, storyboarded, designed and animated with additional dramatization for a functional product tour video.
Credits:
Animation Director: Alvin Seah
Producer: Mona Tan
Design & Animation: MC
Client: Lenovo Group Limited
Agency: ClearSketch (USA)
Music Composer / Sound Designer: WhiteNoise Lab
www.eyebelieve.tv 2012 Computer Animation, Graphic Design, Motion Graphics -
Milo Protomalt : Actigen-E | Product Sequence (Dir Ver)
Ogilvy & Mather (Malaysia) and Director's Thinktank approached us for a CG product sequence of liquid simulation involving the Milo drink morphing into logos. Working with actual footages of the pouring drink as visual reference, we have successfully created some high-speed morphing liquid action for the tv spot.
EyeBelieve.tv
VFX Director: Alvin Seah
Producer: Mona Tan
Animation: Hui, Jen Hou
Client: Nestle Products
Product: Milo
Agency: Ogilvy & Mather (Malaysia)
Production House: Director's Thinktank
Audio Credits:
Alvin Seah - "Jagatron" | www.soundcloud.com/alvinseah
The Glitch Mob - "Drive It Like You Stole It (Mindelixir Remix)" | www.theglitchmob.com
www.EyeBelieve.tv 2012 Computer Animation, Creative Direction, Visual Effects -
UPSR Bahasa Melayu | Opening Sequence
Working closely with Vimala Siva Wilkinson (Camera Culture Productions), we have delivered concept art, storyboard, character designs and animation for a children's language tv program called UPSR Bahasa Melayu.
EyeBelieve.tv
Director: Alvin Seah
Producer: Mona Tan
Animation: MC
Concept Art / Character Design: Kit
Designer: Hui
Client: Astro Entertainment
Agency: Camera Culture Productions
Copyright © Astro Entertainment Sdn Bhd
www.EyeBelieve.tv 2012 Character Design, Computer Animation, Motion Graphics -
AsiaRooms.com | The Right Room For You
Returning to our roots in graphic design, we have delivered two spots for AsiaRooms.com "The Right Room For You" TV campaign. We were given the opportunity to conceptualize, script, storyboard, direct, design, animate and finesse closely with the creative team Clarence Lin and Corrinne Koh (AsiaRooms.com) and MediaCom.
EyeBelieve.tv
Director: Alvin Seah
Producer: Mona Tan
Animation: MC
Concept Art: Kit
Designer: Jason
Client: AsiaRooms.com (Singapore)
Agency: MediaCom
www.EyeBelieve.tv 2012 Art Direction, Directing, Motion Graphics -
100 Plus "Chinese New Year 2012" (Director's Cut)
2012 is the year of the Water Dragon in Chinese culture. F&N and Passion Pictures approached us for a solution to create an underwater dragon made out of golden liquid / ink. Extensive effort in research and development on fluid / smoke dynamics has paid off well in executing this spot.
EyeBelieve.tv
CG Director: Alvin Seah
Executive Director: Nemal Gelbert
Producer: Mona Tan
Design: MC
Concept Art: Kit Khong
Modelling, Animation: Kiat Hui
Compositing: Alvin Seah
Client: F&N Interflavine Sdn Bhd
Agency: Publicis Communications (M) Sdn Bhd
Production House: Passion Pictures
Executive Producer: Brian Francis
Line Producer: Zureen Zulkifli
Film Director: Harold Monfils
Post-Production Facility: 111Eye
Post Producer: Sivagamy
Online Artist: Molek Kasa
www.EyeBelieve.tv 2012 Art Direction, Computer Animation, Visual Effects -
DiGi "Birds"
Once again, another successful collaboration between EyeBelieve and Director's ThinkTank in marrying live-action with organic computer graphic animation. Working very closely with film director Maurice Noone, we were given the opportunity to conceptualize and design the entire look and feel of the environment and character designs of the birds. The designs were then made into actual props with paper, cardboard, wood, cotton, rope, foam and even origami butterflies and flowers. The birds were modelled and animated in CG using real textures of paper and cardboard. Then they were all shot in stop-motion style on set and finally composited together to achieve the final surreal film.
VFX Director: Alvin Seah
Post-Producer: Mona Tan
Designers / Animators: MC, Kit, Gene
Film Director: Maurice Noone
Production Producer: Ramesh
Agency: Naga DDB, Malaysia
www.EyeBelieve.tv 2012 Art Direction, Computer Animation, Motion Graphics -
Ori Kami
Experimental animation on paper folding technique. All comments are welcome.
www.eyebelieve.tv 2012 Animation, Art Direction, Motion Graphics -
Astro Bella "Butterfly" Ident
We are greatly honored to be given the opportunity to collaborate with the creative folks at Astro OAP to launch Malaysia's first in-house channel by Astro for telenovelas from the Philippines, Mexico and Italy.
EyeBelieve.tv
Director: Alvin Seah
Executive Director: Nemal Gelbert
Post-Producer: Mona Tan
Animation: EyeBelieve.tv
Rotoscope: 111Eye
Astro OAP
Creative Director: Abid Hussain
Supervising Producer: Kang
Senior Production Supervisor: Punitha
Graphics Supervisor: Shin
Graphics Producer: Valerie & Rong
Production Support: Barry Gladmore
Original Music Composition and Sound Design: Imaginex Studios
www.eyebelieve.tv
Copyright © Astro Entertainment Sdn Bhd 2012 Animation, Directing, Visual Effects -
Astro Bella "Dream" Ident
We are greatly honored to be given the opportunity to collaborate with the creative folks at Astro OAP to launch Malaysia's first in-house channel by Astro for telenovelas from the Philippines, Mexico and Italy.
EyeBelieve.tv
Director: Alvin Seah
Executive Director: Nemal Gelbert
Post-Producer: Mona Tan
Animation & Rotoscope: 111Eye
Astro OAP
Creative Director: Abid Hussain
Supervising Producer: Kang
Senior Production Supervisor: Punitha
Graphics Supervisor: Shin
Graphics Producer: Valerie & Rong
Production Support: Barry Gladmore
Original Music Composition and Sound Design: Imaginex Studios
www.eyebelieve.tv
Copyright © Astro Entertainment Sdn Bhd 2012 Animation, Directing, Visual Effects -
Formula One PETRONAS Malaysia Grand Prix 2012
Working closely with Ng Choo Seong and the creative team at Leo Burnett Kuala Lumpur, we have produced visuals for the F1 Malaysian Grand Prix 2012 race event at the Sepang International Circuit, Malaysia. Deliverables include buntings and banners for the KLCC tower entrance, circuit buntings, split buntings, ticket gantry and the SIC Petronas tower. We have also proposed motion graphic concept boards to announce race event details which are to be aired on dates leading up to the race events.
2012
Art Direction, Digital Art, Graphic Design
-
MasterChef Malaysia
Collaborating with Astro OAP team and production support by MSPOST, our team has conceptualized with styleframes, storyboarded, directed and finished a localized version of MasterChef Malaysia's opening sequence and a music video promo.
Credits:
Creative Director / Vice President: Abid Hussain (Astro OAP)
Director: Alvin Seah (EyeBelieve.tv)
Co-producer: Mona Tan (Eyebelieve.tv)
Producer: Nordiyana Jumri (DJ)
Assistant Director: Azlin Hamid (MSPOST)
Visualizer: EyeBelieve.tv, Astro OAP Graphic
Producer: Martin and Shin
DOP: Jay (MSPOST)
Offline Editor: Chew (111Eye)
Design & Animation: MC, Amelia Sia, Alvin Seah (EyeBelieve.tv)
Audio: Whitenoise
www.eyebelieve.tv
Copyright © Astro Entertainment Sdn Bhd 2011 Directing, Motion Graphics, Animation -
Aqueous
Simulation of ink drop taking form underwater and colliding with solid surface.
Credits:
Simulation / Animation / Audio : www.EyeBelieve.tv 2011 Visual Effects, Computer Animation, Motion Graphics -
Dio Xin
We were experimenting on CG liquid simulation techniques and created this science-fiction themed melting plastic effect.
Simulation / Animation / Sound : www.eyebelieve.tv 2011 Motion Graphics, Computer Animation, Visual Effects -
EyeBalls
Organic 2D cell animation madness for self-promotion purposes.
Credits:
Design / Animation / Sound: www.EyeBelieve.tv 2011 Animation, Sound Design, Illustration -
Project Waldo
Self-promotional experiment on organic-looking n-dimensional objects.
Credits:
Direction / Animation: www.EyeBelieve.tv 2011 Motion Graphics, Computer Animation, Art Direction -
J E N E S I S
Self-promotional experiment on the theme of origins / mode of formation.
Credits:
Direction / Animation / Sound Design: EyeBelieve.tv 2011 Motion Graphics, Computer Animation, Sound Design -
Hotlink Hot Tickets (Manifesto)
Agency: BBDO Malaysia
Director: Sling Ng
Production: Director's Think Tank
Post Production Supervisor: Alvin Seah (EyeBelieve.tv)
Post Production: 111Eye 2011 Computer Animation, Visual Effects, Motion Graphics -
Toyota Hybrid Synergy Drive
We were delighted to receive an open brief from Saatchi & Saatchi (Singapore) to create a 30-sec spot for Toyota's Hybrid Synergy Drive Facebook campaign. Blending 3D and 2D techniques to make the paper craft environment come to life, we delivered storyboards, styleframes, directed, animated and finished the entire spot with some minor casualty from paper cuts :)
Results: Over 20,000 Toyota fans “Liked” the page in the first week, with the fan base now sitting at over 62,000.
“The current HSD campaign is the most digitally-savvy and socially-focused effort in the region to-date. We are very pleased with the campaign success and the performance of our marketing partners.” - Toyota’s Asia Pacific Regional Marketing Manager Adrian Lim
http://www.saatchiasiapacific.com/2011/06/62000-fans-and-counting/
Credits:
Agency: Saatchi & Saatchi Singapore
Producer: Director's Think Tank
Director: Alvin Seah
Post Producer: Mona Tan
Design / Animation: EyeBelieve.tv
www.eyebelieve.tv 2011 Motion Graphics, Directing, Visual Effects -
V I V I D
Experimental pitch frames for a product launch event using video projection on the surface of a skyscraper.
2011
Art Direction, Visual Effects, Directing
-
Suzuki Shogun Axelo 125
Pitch style frames designed for Suzuki Shogun Axelo (Indonesia) television commercial spot. Co-directed with film director Eugene Lim, the idea is to marry live-action of the talent/motorcycle with computer generated imagery of the background environment with visual effects. These still visuals were created over the course of 1 working day to support the advertising agency and production house in winning the job. (Note: End logo title changed to protect confidentiality of the project.)
Direction & Design: Alvin Seah
Produced at EyeBelieve 2011 Art Direction, Visual Effects, Motion Graphics -
Astro Hitz - Eat Healthy PSA
*Awards: New York Festivals 2012 (Silver World Medal)
Collaborating with the Astro Entertainment On-Air Promo team and 111Eye to create a public service announcement spot for the Astro Hitz channel on the topic of eating healthy, Snyder style!
Credits:
Creative Director: Abid Hussain (Astro OAP)
Director: Alvin Seah (EyeBelieve.tv)
Production: EyeBelieve.tv
Post-production: 111Eye
Copyright © Astro Entertainment Sdn Bhd 2011 Directing, Character Design, Computer Animation -
CIMB Prime Plan Journey
We designed and animated the pixel cubes, interface windows and icons using 3D and 2D techniques which interacts with the main talent and environment.
Agency: DraftFCB
Production: Director's Think Tank
Design & Animation: EyeBelieve.tv 2011 Motion Graphics, Computer Animation, Visual Effects -
Hotlink Hot Tickets
Working closely together with film director Sling (Director's Think Tank), we have put together a series of chalk character illustrations which come to life jumping from one chalk board to another. Using advanced 3D tracking techniques, we composited the hand-drawn 2D chalk animations on to the one-take video footage seamlessly.
Credits:
Agency: BBDO (Malaysia)
Production House: Director's Think Tank
Production Producer: Tek Nam
Director: Sling
Design/Animation: EyeBelieve.tv
Post-Production: EyeBelieve.tv 2011 Computer Animation, Visual Effects, Motion Graphics -
Disney - So Syok Holidays! Music Video
With production support from The Tankers, we have created a music video for Disney's school holiday promo campaign which blends two different worlds of life-action and CG environment. Special visual effects include the children interacting with magical frames and Disney cartoon characters.
Credits:
Director: Alvin Seah & Eugene Lim
Production House: The Tankers
Design/Animation: EyeBelieve.tv
Post-Production: EyeBelieve.tv
Copyright © The Walt Disney Company (South East Asia) Pte Ltd 2011 Directing, Motion Graphics, Visual Effects -
Astro Hitz - Music Factory
An image spot for Astro Hitz, a music channel using interesting "wordplay" to describe various rock bands in a war propaganda-esque tone and manner, with stop-motion, 3D and 2D motion graphic techniques.
Credits:
Creative Director: Abid Hussain (Astro OAP)
Production / Design / Animation: EyeBelieve.tv
Copyright © Astro Entertainment Sdn Bhd 2011 Directing, Computer Animation, Visual Effects